The Four P’s of Entrepreneurship

Not everyone who has started a business can call themselves an entrepreneur. An entrepreneur is not just someone who’s motivated by the prospect of making money, but instead by success. In particular, four specific skills set entrepreneurs apart from their peers. These skills are instrumental to an entrepreneur and help them to achieve the success they so desperately crave.

 

Passion

Passion is the driving force for every entrepreneur. It should be an entrepreneur’s primary source of motivation, energy and hard work. If you’re passionate about the work you’re doing, the downsides and setbacks won’t seem so bad. When you’re passionate about what you’re doing, you are more likely to succeed because you’re willing to put in the extra effort. For an entrepreneur to be successful, they must know what it is they’re passionate about and using that passion for mastering the skill.

 

Potential

Most of us have more potential than we act upon at a given time. Entrepreneurs who want to succeed need to be willing to make sacrifices to reach their potential. Whether that means pulling all-nighters or skipping social events with friends, entrepreneurs must be willing to put in that extra effort. To invest in their potential, entrepreneurs should surround themselves with other successful people, spend time reading books written by successful entrepreneurs to grow their mindset.

 

People

People are the most crucial aspect of a business. Without people, you have nothing. You need people to work for your company and help you build out your business. You need people to purchase your product or service, so you stay in business. Every single aspect of your business depends on a person. An entrepreneur must have a team of people behind them who support their vision. It’s necessary for an entrepreneur to find the right people who fit with the company to communicate that vision.

 

Perseverance

Most likely, you’re not going to decide to start your own business and find immediate success. It’s going to take time and a lot of hard work. There will be obstacles and challenges along the way, and you need to be able to work through them. An entrepreneur isn’t someone who turns and runs as soon as a problem arises. There are always going to be issues to overcome, and being passionate isn’t always going to be enough to deal with them. You need to strength to push through.

 

This article was originally published on AndresManuelOlivaresMiranda.com.

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